Sales Strategy – Faronics

Faronics is a privately-held, Vancouver-based security software developer. They’re a comprehensive suite of Software-as-a-Service products to protect, control, secure, manage, update, and monitor all your IT assets from a single interface. They hired Incrementa to help with with a sales strategy, and continued on for 2 years in an advisory capacity.

Sales Strategy Project

The team at Incrementa built a sales strategy for Faronics in 2011 and stayed on in an advisory capacity for 2 years.

Faronics was seeing a decline in their software utilization due to heavy competition. So Incrementa stepped in to help build a sales plan to drive top line numbers from direct and channel sales that stabilized customer churn and drove record uptake of maintenance contract adoption.

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